Isle of Man Steam Packet Company Extends Southern 100 Headline Sponsorship to 2028
The Southern 100 Road Races are delighted to confirm that the Isle of Man Steam Packet Company (IOMSPC) has extended its commitment as Headline Sponsor with a new three-year agreement, securing their support through to 2028.
This latest agreement marks another significant chapter in a partnership that has spanned nearly four decades. Since first coming on board as a Race Sponsor in 1987 and later becoming Title Sponsor in 1999, IOMSPC has played a vital role in the continued success and growth of the Southern 100.
Their contribution goes far beyond sponsorship alone. The IOMSPC continues to provide invaluable logistical support including the transportation of essential safety equipment and infrastructure, alongside offering preferential ferry travel arrangements for marshals and competitors.
As part of the renewed agreement, further enhancements will be introduced including the provision of a new podium and sponsorship of the pole protectors around the Motor Isle Billown Course.
The Isle of Man Steam Packet Company also continues to support the event through its travel offering with a range of Southern 100 travel packages available via Steam Packet Holidays, alongside ferry only options for visitors wishing to experience the races. The reintroduction of a dedicated day trip in recent years has also proven increasingly popular, continuing to grow year on year.
Southern 100 Chairman, George Peach, said:
“We are absolutely delighted to extend our partnership with the Isle of Man Steam Packet Company through to 2028. Their continued support is invaluable to the Southern 100, not only in terms of sponsorship, but in the practical assistance they provide behind the scenes. This agreement ensures we can continue to deliver the high standards expected by competitors, marshals and spectators alike.”
Brian Thomson, Managing Director of the Isle of Man Steam Packet Company, added:
“The Southern 100 is an iconic event with a proud history, and we’re delighted to confirm our support as Headline Sponsor through to 2028. Our relationship with the races spans almost four decades, and we remain committed to supporting the event both operationally and through our travel offering to ensure it continues to thrive.”
Steam Packet Holidays travel and accommodation Southern 100 packages are now available. For more information on how to book, visit: https://www.steam-packet.com/steam-packet-holidays/southern-100-road-races
The dates for the 2026 Isle of Man Steam Packet Company Southern 100 Road Races:
Monday, Tuesday, Wednesday & Thursday 6th, 7th, 8th & 9th July 2026
Travel packages are also available through our Travel Partner, Duke Travel through their website: www.duketravel.com or by phone 01624 640044
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